Viral digital marketing funnels for successful social media strategy

Presented by Instant Info Solutions (IISINDIA)

Viral digital marketing funnels for successful social media strategy

Friday, January 6, 2023

In an era of technology, entrepreneurs and marketers have realised that to remain relevant, they need to embrace the fast pace of change or accept redundancy. In the 21st century rules of the game have changed, and social media has emerged as a clear winner. So much so that it is impossible to have a marketing strategy without elements of social media. With more advancement, the funnel marketing tactics are being applied to social media as well. 

Social media marketing funnels are primarily being used by online businesses to convert potential buyers into life-long regular customers. It requires a lot of effort, but in the long run, you can have a large base of prospective buyers, higher brand awareness, more loyalty from regular customers, and higher sales. 

A typical marketing funnel strategy has four stages: awareness, discovery, consideration, and conversion, and all of them have to work in tandem. Players in the e-commerce space need to effectively map the entire buying journey of their customers - from grabbing their attention, piquing their interest, allowing them space and time to decide, and finally getting them to purchase the product. Like a funnel, there is awareness on the top, consideration in the middle, and conversion at the bottom. 

Through social media ads, new customer can be reached and made aware of your business. Once they have visited your website and discovered you, a customized message can be sent to the customer when he is considering to buy your product. The funnel helps the e-com marketing teams to plan and calculate the effort put into attracting, engaging, and converting buyers through content or other marketing material, such as landing pages and advertisements. 

The digital marketing funnel framework draws traffic to a website and fosters customers to the extent that they do not go anywhere. 

Advantages of marketing funnels 
The main advantage of marketing funnels is that they are measurable and easy to know if they have been successful or not. It will also be able to point out where and why you are losing customers, and you can also reboot your marketing strategy. 

For each stage of the customer journey, you can use these tools to target buyers: 

  • To create Awareness: Use OOH and mass media; digitally use Search Engine campaigns, and Social Media Marketing digitally. 
  • To create Interest: Using giveaway campaigns, and Email Marketing campaigns for piquing interest. At this point discounts can be offered. 
  • To make a customer come to a Decision: Use direct selling, word of mouth, and shop recommendations, you can use Remarketing digitally. 
  • To enable a customer to take Action: This is the final stage where you meet the customer's expectations so that he can make a purchase.  

Full funnel marketing is important as it gives e-com players insights into the mind of a consumer when he is in the process of making a purchase, and the marketing approach used to send an apt message at a crucial point in the journey. Once businesses and brands have recognized all the stages of the funnel, they can easily attract new and hold on to existing customers.

 

 

 

 

Key Attributes of a Trustworthy PPC Advertising Agency in Delhi

In the world of digital marketing, Pay-Per-Click (PPC) advertising stands as a dynamic force, swiftly connecting businesses...

Mastering Performance Marketing Strategy Metrics and Agency Insights

In the digital age, marketing strategies have evolved beyond mere visibility to deliver tangible outcomes...

IIS India Your Partner in Digital Marketing Excellence

In today's digitally-driven world, having a strong online presence is paramount for the success of any business

Importance of Audits-Consultations in Digital Marketing

In the dynamic landscape of digital marketing, staying ahead of the competition is crucial for businesses to thrive

Interaction To Next Paint INP The Game-Changing Metric for SEO Success

In the world of SEO (Search Engine Optimization), staying ahead of the curve is crucial to ensure your

Email Marketing: A Powerful Tool for Business Growth

In today's digital age, email marketing has emerged as a vital component of any successful marketing strategy...

The Digital Edge: Unleash Business Growth with a leading digital marketing agency in Delhi

A strong online presence is essential for organizations to flourish and succeed...

How can a social media marketing agency in Delhi benefit businesses

Navigating the ever-changing landscape of social media platforms and...

Reasons for Opting for Local SEO Services in Delhi

Every online business relies on it to function. Your business will not thrive without effective SEO....

Evolution of the Search Landscape and Future Search Trends

As search engines have evolved, so have the strategies used to optimize websites...

Latest trends being followed for digital marketing by agencies in Delhi

This strategy is about one-to-one communication with the clients in actual time...

The services offered by a web development company in Delhi

The web design procedure entails building a site's architecture, designing...

Perks of appointing a PPC Agency for a business in Delhi

One of the most effective digital marketing strategies is pay-per-click....

Methods for creating a robust social media marketing funnel

A social media marketing funnel starts when potential leads become aware of your .....

Aspects to discern while picking up the best web hosting provider in Delhi

Before choosing one, you need to contemplate certain aspects.....

AWS Cloud Hosting: A compelling choice for various companies

Nowadays, numerous companies of all sizes profit from AWS web hosting.....

Quality attributes of a reliable PPC Advertising agency in Delhi

Today, companies spend more money on diverse forms of online ads to stand out in the intensely crowded internet market.

Significance of WhatsApp Marketing for your brand promotion

WhatsApp has emerged as one of the viable channels for brands to communicate with their current and potential clients

Perks of hiring a Shopify website development agency

These days, every organization that sells items or offers services has a website, and everyone is striving to grow their business online.

12 Steps to create the Perfect Media Pitch

Media pitches are emails sent to journalists or editors of major publications (newspapers, blogs, magazines, podcasts) to raise awareness about your story. Media pitches are different from sponsored content and press releases.

The significance of Digital Marketing trends for creating brand awareness

The speedy advancement of the digital industry has led to a new age of human involvement throughout all spheres of life.

Reasons for appointing reliable WordPress Development services

As far as submitting a blog or developing an alluring business site is concerned, then WordPress can be a reliable open source. It is considered to be the most favored CMS as it assists in convenient and prompt website development.

A significant strategy on how to generate leads

The main concern of all business owners is how to generate leads for their businesses.

On-page SEO factors: Essential to attain higher ranks in Google Search

On-page SEO is an essential aspect of search engine optimization as it assists Google to comprehend what is the context of the content on your website.

All business owners must know how to increase organic traffic to their websites

The principal concern of an online or offline business is how to increase organic traffic to its website.

Benefits of digital marketing strategies for start-ups to attract traffic

Digital marketing has systematically modified the way businesses advertise their products.

Reach out to the target audience by obtaining a website design and development service

Today, the world wide web has become the key source of the interaction of all businesses. The competition is amazingly...

The significance of taking up a competent social media strategy

Social media marketing is considered to be an effective strategy for all kinds of businesses to get in touch with their clients.

The utility and methods of tracking Google Algorithm latest updates

It is known that Google processes multiple updates once a year. The Google Algorithm updates are Panda, Hummingbird, Penguin, Rank Brain, and Florida...

Why embracing Digital Marketing Strategies is important for your Business

Digital marketing is essential for every business as it ties up the business with its clients when they are online.

How to leverage your business with SEO techniques of digital marketing services in Delhi

Just as online marketing has become crucial for all businesses, search engine optimization has become a mandatory aspect of the success of any digital marketing technique...

Perks of employing an SEO company in Delhi

Your website can be considered as the mirror of your organization and it is the primary stop of communication between your organization and clients.

Techniques of picking up a decent Website designing company in Delhi NCR

Your website presents your organization's image; it should have all the characteristics to attract more visitors. You must assure that the user experience is in line with the brand image.

Compelling Practices for Using LinkedIn to accelerate B2B Sales

LinkedIn is contemplated as one of the most booming social media platforms for B2B marketing. It efficiently sets up a thorough professional chain that all businesses are looking for and has already evolved as an essential unit of digital marketing.

Best Digital Marketing Agency in Delhi

If your business has failed to drive enough clients or you are just exhausted from the hubbub of promoting your business, then you should consider appointing a digital marketing agency

LinkedIn Marketing Strategy

Formulating a LinkedIn marketing strategy can be a glorious way to expand your business while embracing exclusive contacts.

Digital Marketing Solution

The pandemic has clearly highlighted the need for corporate and new entrepreneurs alike to have an online presence in order to be visible and boost sales of products or services.

Social Media Marketing Services in Delhi

Today social media has taken gigantic proportions with popular platforms such as Facebook, YouTube, Twitter, and so on, being used to promote and give visibility to individuals, companies, products, and services.

Choose the right web designing company

One's site is going to be the first influence that several imminent clients will have. It will be the representation of his or her business, and in distinct commands

Engaging SMM Services in Delhi through SMM Services

Social Media Marketing or SMM lets one tap into an online parlay of information, a system for developing fruitful feedback.

Best Digital Marketing Company in Delhi NCR

Steve Jobs has rightly said, innovation is the ability to see change as an opportunity, not a threat."In 2021, digital marketing came up in a big way and was the change that breathed new life into industries and businesses...

Key Advantages of Bulk WhatsApp Marketing for your business

Today, marketers use various online marketing channels to connect and engage with their customers to take their businesses to the next level; it doesn't matter how big or small it is. WhatsApp Marketing has modernized & emerged as one of the trendsetters.

Benefits of SEO

Investing in SEO is highly beneficial for every organization as it offers many benefits like high ROI, Sales, Lead, Conversion, Brand Visibility and Traffic. In the modern era, SEO Marketing has become one of the most popular ways of digital marketing.

Target global audience with International SEO

International SEO is the best procedure for optimizing your website to reach a global audience. Google search engines can easily recognize which location you would like to focus on and which languages you use for business.

How Article Writer Improve The Quality of Your Content and Makes It SEO Friendly?

In any area, content is the essential element in attaining objectives. This is true across the globe. College students may write a variety of essays; however,...

Ecommerce website designing company in Delhi

According to the global index, the e-commerce industry has rapidly grown over the last 5 years. More numbers of businesses, startups are coming up with e-commerce functionality globally.

Digital Marketing will lead the future world by 2025-2030

By 2025-30 we are going to witness the next level of digital technologies which will take the future of digital marketing to new heights. As we could see today ...

Social Media Marketing Agency in Delhi NCR

In principle, social media marketing agencies help your businesses become more successful. Social networks and hence the social media marketing agency...

Developing your SEO Strategy for Higher Ranking on Google Search Engine

SEO has become one of the best channels to market a business. Be it a startup, mid-level business or a multi-dollar business, without SEO strategies

Benefits of LinkedIn Marketing

LinkedIn is a powerful tool for entrepreneurs. It's one of the best B2B platforms to get connected globally by networking with people. Business owners can promote their businesses on LinkedIn and can get more conversions and leads.

Best Digital Marketing Agency in Delhi

IIS India provide solutions for all your digital needs! Digital marketing is one of the best ways to get connected to your audience online.

Best SEO Company in Delhi NCR

IIS India is one of the Best SEO Company in Delhi NCRWe offer high-quality on-page and off-page SEO services as per the requirements of our clients. We help your business to grow with the help of our customized, result-oriented services.

Best digital marketing company in Delhi NCR

The role of digital marketing is to help you gain new traffic, leads, and sales for your business by reaching people who are looking for your products and services.

Best Website Design Company in Delhi

Hire IIS India, we are India's most trusted and leading website development agency in Delhi NCR. Serving in an entire PAN India from the past 11 Years. With our Expertise in IT Development domain we help our clients to choose the best website for their business.

10 Effective SEO Techniques to increase Domain Authority in 2021

The domain authority of a site shows its relevancy for a specific niche.It is a ranking score developed by Moz and it shows how a website ranks on SERPs.

10 things to keep in mind before hiring a digital marketing agency for your business

Digital marketing agencies are a dime a dozen. In a city like Delhi, the number runs in a few hundred thousand. What has led to such a large demand for digital marketing agencies in Delhi?

5 Time-Proven SEO Strategies to Increase SERPs visibility

The universe of SEO is continually changing and the strategies you were utilizing 2 years back won't work in the current situation. Regardless of whether you have been effective in improving your site ranking, you will require...

Best Local SEO Ideas and Strategies for 2019

Here are some basic SEO tips and strategies for 2019 to help you get in top positions in search engines. It's more than ideal to have a domain name in the country for each of the markets you want to target, rather than using sub-domains for your main website.

Website designing to achieve Google ranking

Are you wondering how to make a homepage more SEO friendly to achieve Google ranking? As we know that for a lot of keywords, content pages tend to do better, but does that mean that your homepage can’t rank for anything?

Three ways to choose best SEO Company

As we know that Google has 80% of the business share in all over world, it processes more than 10,000 search queries ever second. So SEO is the only digital marketing channel which can deliver long...

Check your website performance with free Google SEO Tools

When you start an online presence for your business, you create a website that is considered an online store. Then, you need to promote your website so that people can come to your website and take advantage of your services or products.

How Digital Marketing can support your Business amidst the COVID-19 crisis?

The current situation of the COVID-19 pandemic has affected everyone from small shop owners to company, firm, or business organization. People are forced to lock...

Tips to Optimize Your Social Media to Increase SEO

Focusing on social media and SEO in marketing strategy has become a standard practice for running a business.Here are top 10 actions...

Animation Video Agency in New Delhi - India

As a leading video animation agency, we know no one wants to waste time in the world today reading any news. So sending your business...

The Avenues to Follow for a Web Design Company

The website is a portal to the soul of the company. It's the first impression that sticks with the visitor, hence the presentation is vital its overall reception. The mammoth task of perfecting beauty...

What a Social media marketing company can achieve in India

Social media has become an inescapable part of human culture. Advertising online on social media has been equivalent to reinventing the wheel. New avenues are not without new problems, though.

SEO Company In Delhi, IIS- Virtuoso's In Digital Marketing

A true one-stop to fulfil all social media management, Digital Marketing and SEO demands - Instant Info Solutions. The Delhi based company tents all options under the sun.

6 Reason You Should Hire Digital Marketing Company for Growth.

Digital Marketing company in Delhi | India| Word| providing worldwide IT services. Get consultation to grow your business. Top Rated Services - SEO, SEM,SMM