Website designing to achieve Google ranking

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Website designing to achieve Google ranking

Monday, August 3, 2020

Are you wondering how to make a homepage more SEO friendly to achieve Google ranking? As we know that for a lot of keywords, content pages tend to do better, but does that mean that your homepage can’t rank for anything?

We, at IIS, can guide you with best website designing services with a beautiful home page that ranks on Google. Homepage SEO is very similar to optimizing your other pages. First impressions are everything, and that relates to your home page as well. So skipping over your website home page can be a big mistake and you may loss or miss out on a lot of opportunities.

We take pride in being one of the best website development company in Delhi who can create a beautiful home page that ranks on Google. Some of the tactics are:

Highlighting the company's value proposition and selling points right away

Point out your unique selling points that make your company different from others. Make sure that you point out your business’s strongest selling points, and you want to put this really early on the page.

Use customer testimonials

Trustworthiness is a huge aspect of conversions. As the internet continues to take over, customer's trust is getting more and more important. Not to mention, trust leads to brand loyalty and returning customers. Showcasing your customer testimonials is a great way to build trust with new visitors.

Make your homepage mobile-friendly

Make sure you're using mobile-friendly themes and your website is responsive. Whether it's a small mobile device, or a bigger mobile device, or a tablet device, the website should be compatible. This is really important because Google does indexing on mobiles first.

Make your navigation simple

Navigation is key when it comes to user experience. Chances are if people are going to your site, and they can't find what they're looking for within a few clicks, they're going to bounce. Google is going to notice, and in the long run, it's going to hurt your rankings. One of the biggest reasons that people bounce is because of bad site navigation.

Optimize your home page title and metadata

Title tag attracts a lot of eyeballs and it is important to incorporate keywords in there with the brand name. Title appears even before the content so basically this becomes the deciding factor if the user is going to enter the website or not. Roughly six-word headlines tend to do well.

If you are looking for website development company, then your search finishes with IIS. With the experience of developing websites for varying industries, the team understands your requirements well and can customize as per your need.